This
spring seasonal sale email from Lucky Brand promotes 30% off orders over $150 with a time-limited promo code. A product grid showcases bestselling denim styles for men and women, driving clicks across categories.
- Audience: fashion-conscious denim shoppers, men and women
- Tactics: spend-threshold discount, urgency framing, dual-gender product grid
- Extras: SMS signup incentive, store locator CTA, Klarna pay-later option