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New Italian Ex-Designer Deadstock Fabric

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About this template

This promotional email announces new arrivals for sewing enthusiasts.
  • Audience: DIY fashion, crafters
  • Tactic: highlight exclusivity of deadstock fabrics
  • Use Case: drive traffic to new product listings

Tags

#promotional#ecommerce#single_button#fashion#spring#two_column#shop_now#en#us#warm#brand_colors

Preview

Pick up some luxurious fabrics for less!
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New fabrics at Minerva

New Italian ex-designer deadstock

Add a touch of Italian luxury to your wardrobe, with our new range of Italian ex-designer deadstock fabric. There’s a lovely selection of plains and timeless prints available, perfect for a new season of sewing.

NEW ITALIAN DEADSTOCK
Deadstock Italian Linen Viscose Fabric Ivory
Minerva Exclusive Paper Sewing Pattern Poppy Dress

Step into spring in a classic shirt dress with a vintage feel, by sewing up the Minerva Exclusive Patterns Poppy Dress in our Deadstock Italian Linen Viscose.

Deadstock Italian Charmeuse Silky Satin Fabric Multicoloured
Style Arc Paper Sewing Pattern Genoa Bias Cut Skirt

Use our Deadstock Italian Charmeuse Silky Satin to make a stand-out yet versatile bias cut skirt, that can be dressed up for occasion wear, or use to elevate a casual daytime outfit. Why not try the Style Arc Genoa Bias Cut Skirt?

Deadstock Italian Stretch Woven Fine Crepe Fabric Aubergine
Now and Then Patterns Paper Sewing Pattern The Molly Dress

Create a vintage style dress that’s perfect for both elevated day wear, or special occassions, by pairing our Deadstock Italian Stretch Woven Fine Crepe with the Now & Then Patterns Molly Dress.

Deadstock Italian Wool Fine Sweater Knit Fabric Black
Closet Core Patterns Paper Sewing Pattern Ebony Dress & Top

Whip up an easy, relaxed top or dress with our Deadstock Italian Wool Fine Sweater Knit and the Closet Core Ebony Top and Dress.

 
Save 40% off John Louden fabrics

Save 40% off John Louden fabrics

Stock up your fabric stash with 40% off last chance fabrics from John Louden! There’s a fantastic range of spring-ready fabrics to discover, that are ideal for dressmaking, bagmaking, quilting and more.

Use the code SEWAPRIL to save 30% off all end-of-line John Louden fabrics, Craft Club members save 40%. Not a member? Join today!

SHOP THE SALE

*Offer ends Friday 6th April

John Louden Stretch Woven Smooth Crepe Fabric Navy

Stretch Woven Crepe

John Louden Suede Scuba Stretch Knit Fabric Ochre

Suede Scuba Knit

John Louden Poly Viscose Stretch Woven Suiting Fabric Red & Grey

Poly Viscose Suiting

John Louden 100% Cotton Poplin Fabric Navy on Ivory

100% Cotton Poplin

John Louden Loop Back French Terry Stretch Knit Fabric Mint

French Terry

John Louden Stretch Woven Suede Twill Fabric Grey

Stretch Suede Twill

 
How to measure seam allowance

Create your own no-pattern panel dress



In today’s No Pattern tutorial, Izzy shows you how to sew up a panel dress from scratch, without using a pattern. If you’ve ever felt limited by traditional patterns, our No Pattern series is a great way to start creating garments that are fully your own.

WATCH NOW
 
Deadstock Sheer Chiffon Fabric Green & Brown

Deadstock Sheer Chiffon - £4.99 a metre

In today’s Deal of the Day you can pick up this Deadstock Sheer Chiffon fabric for just £4.99 a metre.

There’s no code required and Craft Club members save an additional 10%.

GET THE DEAL
 



Sewing Tools



At Minerva we have hundreds of sewing tools to give you a helping hand with your projects, whatever your craft. From crochet hooks to tailors chalk, we’ve got it all.

There’s a great selection of those humble necessities that you can’t live without, like seam rippers, pins and tape measures.



We also have a fantastic range of nifty gadgets to save you time and make your sewing life easier, such as hem markers, bias tape makers and portable bobbin winders.



Take a look at our full collection right here.

SHOP NOW
 

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Copyright © 2026 Minerva Fabrics Ltd.. All rights reserved.
You are receiving this email because you signed up to our newsletter at www.minerva.com

Our mailing address is:
Minerva Fabrics Ltd.
Minerva Craft Centre
Atlas Road
Darwen, Lancashire BB3 3BY United Kingdom





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