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Get inspired by flowers 🌻

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Drives seasonal participation for crafters through the April #SewFloral challenge. This engagement-focused email invites sewers to explore floral design inspiration, tackle community-driven projects, and connect with fellow makersβ€”using hashtag campaigns and creative challenges to boost awareness, skill-building, and member retention.
  • April floral sewing challenge
  • Seasonal inspiration campaign
  • Community hashtag activation

Tags

#promotional#sign_up#fashion#spring#modular#light#en#us#warm

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Join our April #SewFloral challenge!
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Save 40% off floral fabrics



Save 40% off last chance floral fabric



Spring is in bloom and what better way to celebrate than with 40% off beautiful floral fabrics at Minerva? Get your hands on a fantastic range of last chance floral fabrics, from designer prints to unique deadstock finds.




Use the code BOUQUET to save 30% off all end-of-line floral fabrics, Craft Club members save 40%. Not a member? Join today!

SHOP THE SALE





*Offer ends Monday 6th April

Abby Gable Makes
Made By Dee
Love Lucie
Sew Kiran Sew
 
Join our April #SewFloral Challenge

Join our April #SewFloral challenge






Spring has sprung at Minerva, and we’re celebrating the new season with a floral extravanganza all April.








In our #SewFloral challenge, we want to see all your favourite floral makes. If you've sewn up a special garment in a floral fabric, made your own floral embellishments or even added floral embroidery to a project, we would love to see them.









5 lucky winners who enter our challenge will win a Β£100 Minerva Gift Card plus a set of Little Rosy Cheeks Flower Power woven labels. The winners will be drawn at random at the beginning of May and you can enter as many times as you like with different #SewFloral projects to increase your chances of winning!

FIND OUT MORE
 
This month at Minerva

What’s been happening at Minerva





Join Gavin and Annie for our latest community round up video. Every month, they’ll be talking through what’s been happening in the Minerva community, sharing some of their favourite makes, challenge entries and their own sewing projects.





In our latest round-up we take a look at some of the best makes from March’s #PocketParty challenge and crown our Maker of the Month.

WATCH NOW
 
Deadstock Crinkle Satin Fabric Pink

Deadstock Crinkle Satin - Β£4.99 a metre

In today’s Deal of the Day you can pick up this Deadstock Crinkle Satin fabric for just Β£4.99 a metre.

There’s no code required and Craft Club members save an additional 10%.

GET THE DEAL
 






Give the gift of sewing





Need a last-minute Easter gift? Why not give a Minerva Gift Card and let them treat themselves to a new pattern, some beautiful fabric or a useful sewing tool?






Our gift cards are delivered by email instantly after purchase and you can even have them emailed directly to your recipient with a custom gift message. They can be used across everything at Minerva and work like a pre-paid credit card, so your recipient doesn’t need to spend it all at once. Find out more and order yours right here.

BUY A GIFT CARD
 

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