Flash sale for lab-grown diamonds from Fred Meyer Jewelers targeting jewelry shoppers. Limited-time promotional campaign features a specific offer ($129 diamond hoops) designed to drive conversions through scarcity tactics, countdown urgency messaging, and premium product positioning. Combines accessible pricing with deadline-driven strategies to motivate quick purchasing decisions on exclusive jewelry deals. Effective for engaging value-conscious customers seeking premium products at accessible prices.
- Specific price anchor ($129)
- Scarcity: "Ends today" deadline
- Premium positioning
