Mother's Day jewelry sale email from Rocksbox using tiered discounts and free gift incentives to maximize customer order values. Strategy targets gift-givers seeking jewelry gifts with progressive savings (15–25% off) and a time-sensitive promotional offer to drive higher spending.
- Discount tiers: 15% off $100+, 20% off $200+, 25% off $300+
- Free gift bonus with $300+ orders (online customers use code FREEGIFT)
- Limited campaign: April 22–May 10, 2026
