Budget-basics sale targets value-conscious shoppers on a tight budget. Ardene leverages ultra-low entry-level pricing starting at just $9.90 to drive traffic and volume, while the strategic
free shipping incentive at $60+ encourages customers to add more items, boosting average order value and reducing cart abandonment. This two-tier pricing strategy works especially well for seasonal clearance or year-round essentials campaigns aiming to maximize conversions.
- Extreme entry-point pricing ($9.90)
- Free shipping motivator ($60+)
- Maximize volume & AOV
