Summer plants promotional campaign targets gardening enthusiasts with stacked savings mechanisms designed to maximize seasonal conversions. Combines complimentary plant gifts with percentage-based sitewide discounts and tiered bundle pricing to capture impulse purchases during peak growing season. Multi-tactic approach drives average order value across flowers, vegetables, and horticultural products for engaged email subscribers.
- 24 free summer plants included
- 20% discount applied sitewide
- Potted plant bundles: 2 for £8