Mother's Day limited-time promotional email for Lucky Brand featuring stacked discount strategy to drive weekend retail conversions. Offers extra 25% off merchandise alongside SMS list growth incentive providing new subscribers 15% additional discount. Combines limited-time urgency with dual-offer structure targeting Mother's Day gift shoppers. Effective seasonal strategy that builds email list while maximizing transaction value.
- Extra 25% off this weekend only
- SMS signup incentive: 15% additional discount
- Seasonal gift shopper targeting