Time-sensitive shoe flash sale from Rainbow Shops targeting deal-focused footwear shoppers.
- Multi-buy pricing incentive: shoes from $10 when customers purchase 2+
- Friction-reducers: complimentary shipping on $75+ orders, free in-store returns
- Playful emoji subject line ("😍 Don't sleep on these") creates scarcity perception
Leverages bundling psychology, price anchoring, and purchase convenience to drive impulse buying, increase average order value, and clear inventory while building customer loyalty through value delivery.
