Blinkist Pro discount offer email campaign for existing subscribers actively considering Premium upgrade or features. Drives conversions through social proof (1M+ subscribers already upgraded) combined with curiosity-driven copy about exclusive Premium reading benefits and advantages. Limited-time exclusive deal with clear CTA specifically targets upgrade-ready members.
- Audience: Current Blinkist subscribers
- Hook: 1M+ social proof + curiosity about Premium changes
- Conversion lever: Exclusive personalized deal with CTA