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✂️ Fabric Flash Sale! Save 20% off all fabric!

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About this template

Flash sale email template delivers 20% off fabric discount to drive immediate sales. Targets sewing, quilting, and DIY crafting enthusiasts with time-sensitive promotional messaging.
  • 20% discount on all fabric products with visual emphasis
  • Launch announcement for new Style Arc sewing patterns
  • Urgency-driven messaging and call-to-action buttons
Effective for seasonal campaigns, customer retention, and increasing average order value in fabric retail.

Tags

#promotional#ecommerce#none#au#fashion#energetic#single_column#light#shop_now#en

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Plus brand-new Style Arc patterns
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Save 20% off all fabric

Our Fabric Flash Sale starts today! Save 20% off ALL fabric at Minerva, including

all our Core Range fabrics, Exclusive Print on Demand basecloths, designer fabrics, deadstock fabrics and more.

Use the code FLASHSALE to save 10% off all fabric, Craft Club members save 20%. Not a member? Join today!

SHOP FABRIC

*Offer ends Monday 25th May

 
New Style Arc patterns

New patterns from Style Arc

The latest patterns from much-loved indie brand, Style Arc are available now at Minerva. There are some super styles to try, from a wardrobe builder knit top to a statement bomber jacket.

NEW STYLE ARC PATTERNS
McCalls Paper Sewing Pattern 8649
Minerva Exclusive Midsummer Magic 100% Cotton Jersey Stretch Knit POD Fabric Spell

Create a comfy yet elegant top with the Alice Knit Top. Featuring a flattering V neckline with elasticated ruching at the front and the option of long, short or ruched sleeves. We think our Exclusive Midsummer Magic Cotton Jersey is the perfect fabric pairing.

ALICE KNIT TOP
Style Arc Erin Culottes
Minerva Core Range Sandwash Crushed Viscose Cupro Fabric Khaki

The Erin Culottes make the perfect summer trousers, with a fitted waistband, angled front pleats, slant pockets and an invisible zip fastening. Pair them with our Core Range Sandwash Crushed Viscose Cupro for maximum drape and swish.

ERIN CULOTTES
Deadstock Cotton Twill

The Sid Bomber Jacket is a versatile, easy-to-make jacket that’s packed with options including 3 collar styles, 3 hem finishes, 2 cuff options and two lengths. It can be made in woven or knit fabrics - why not choose our tartan Deadstock Cotton Twill for a Vivienne Westwood-inspired look?

SID BOMBER JACKET
Minerva Exclusive Ombre Gradient Cotton Poplin POD Fabric Violet Skies

The Flossy Scrubs are a medical scrubs uniform set that includes a top, trousers with optional cuffed legs and a hat. Sew them up in a durable, easy-care fabric such as our Exclusive Ombre Gradient Cotton Poplin.

FLOSSY SCRUBS
 
The Top 10 Fabrics for the T-Shirt Builder

Top 10 fabrics for the Wardrobe Builder T-Shirt

The Wardrobe Builder T-Shirt from Wardrobe By Me is in our top selling patterns every year and with good reason - it’s a super pattern for sewing a whole wardrobe of staple tops. Join Jo for her pick of some of the best fabrics to pair with this must-have style.

WATCH NOW
Minerva Exclusive Citrus Sherbet 100% Cotton Jersey
Wardrobe By Me Wardrobe Builder T-Shirt
Minerva Core Range HEavy Cotton Jersey
 
Deadstock Sheer Chiffon Fabric Blue & Grey

Deadstock Sheer Chiffon - £4.99 a metre

In today’s Deal of the Day you can pick up this Deadstock Sheer Chiffon fabric for just £4.99 a metre.

There’s no code required and Craft Club members save an additional 10%.

GET THE DEAL
 

Join the Minerva Craft Club

With the Minerva Craft Club, you can save 10% off everything you order at Minerva for a whole year! That’s on top of sale prices and covers everything from fabric to patterns, threads and tools. What’s more, when you join, 10% of your subscription fee is given to charity.

Find out more about the Minerva Craft Club and join today right here.

JOIN TODAY
 

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