Allbirds Promotional Email Template — We’re Baaaack—Spring S…

Preview

Can we spring
something on you?

We’re keeping our Spring Sale going for one more day. Select, wildly comfortable styles. Up to 50% off. Shop now—your spring rotation will thank you.

SHOP WOMEN

SHOP MEN

*Valid online at allbirds.com and in Allbirds US retail stores only until 11:59PM PDT on March 18th, 2026 or while supplies last. Exclusions apply. May not be combined with any other offers or discounts, no rainchecks or layaways. Not valid on gift cards and not applicable to previous purchases. Standard return policy applies. Offer is subject to change or cancellation at any time, in Allbirds sole discretion. Regular prices reflect the price at which products are generally offered for sale. See our terms and privacy policy.

*Valid on orders of $75 and up only. Select items final sale.

Frequently asked questions

What's the purpose of extending the sale in the subject line?

Extending a sale creates urgency and encourages customers who delayed to purchase before the deadline, leveraging FOMO to drive conversions.

Why are separate CTAs for men's and women's collections important?

Segmented CTAs reduce friction by letting customers navigate directly to their category, improving conversion rates compared to generic buttons.

How does this email's design suit Allbirds' eco-conscious positioning?

The clean, image-focused layout emphasizes product over excessive copy, aligning with sustainability values and minimalist design principles.

Is this email template reusable for other seasonal sale promotions?

Yes—the structure (extended-deadline hook + segmented CTAs + legal info) works for any category's limited-time sale, though brand voice and imagery must be customized.

Preview

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