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Gift your May-born emeralds and show them how well you know them!

RINGS

May Birthstone

Emerald

Associated with growth, love and wisdom, treat your
May-born to a gem that holds meaning.

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Serving Timeless Designs

Our Top Emerald Picks
SHOP EMERALD RINGS >	SHOP EMERALD EARRINGS >
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Choose Your Free Gift At Checkout

*12% off on orders over $500. **Get a surprise gift on orders under $799 | Free pendant on orders over $799 - Choose lab sapphire or lab emerald at checkout | Free earrings on orders over $1,599 – Choose diamond or garnet at checkout | Free jewelry set on orders over $2,399 – Choose lab sapphire or lab emerald at checkout | Free fine jewelry - signature collection on orders over $3,999 – Choose lab diamond solitaire bracelet; lab diamond tennis bracelet or lab diamond studs at checkout. This offer is valid for today only and is subject to availability while supplies last. Images are for representation purposes only and the actual product may vary in terms of color and size. Images are typically enlarged to highlight the details of our jewelry. Please refer to the product specifications on the website for the exact size before placing your order. Typographical errors are subject to correction.

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Frequently asked questions

What type of email is this and when should it be sent?

A seasonal promotional email tied to Mother's Day and May birthdays; best sent 2-3 weeks before Mother's Day to allow time for shopping and delivery.

Why is the emerald birthstone angle effective?

Personalization through birthstone meaning makes gifts feel more thoughtful; combined with Mother's Day messaging, it targets both seasonal shoppers and gift-givers seeking meaningful presents.

What elements drive conversions?

The image-rich layout showcases products, multiple CTAs direct to specific categories (rings, earrings, pendants, bracelets), and the free gift offer plus delivery guarantee reduce purchase friction.

Can this template be adapted for other occasions?

Yes—swap the birthstone/month pairing and adjust the holiday messaging to reuse this template for other seasonal or milestone gift campaigns.

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May Birthstone

Emerald

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