This month, we launched the architecture for agentic revenue: one platform for your team and agents, built to run go-to-market at a scale no CRM was made for. See the vision at attio.com/architecture.

Join us live on Wednesday, November 18 for What's new in Attio and see the latest in action.

Capture anything that moves a deal.

Pull in support tickets, social DMs, and product events, each with custom schemas for its own details.

Everything lands on the record as structured data, giving your team a complete view of every relationship and your agents the context to act on it.

You can also:

• Use them in Workflows. Create, update, or trigger on an activity, so a call can spin up a deal.

• Log them from Zapier. Create an activity from any Zapier app, or start a Zap when one lands.

• Report on your activities. Build a report with an activity as its data source to measure calls, emails, and interactions directly.

Find out more about Activities in the Help Center, or watch our workshop, How to log every interaction with Activities on Wednesday, December 2.

Put more of your process on autopilot.

• Message a person in Slack from a workflow. The Send message and Send action blocks now reach a person or a channel, and you can use variables to reach the right person automatically.

• Search the variable picker. When you add a variable to a block, type to find the one you need instead of scrolling the full list.

• Broadcast and celebrate to whole teams. The Broadcast message and Celebration blocks now work for teams as well as individuals.

For example, an AE runs a workflow that asks an FDE to build a custom demo, sends them the deal's context in Slack, then celebrates the whole team when it closes.

Explore the full Workflows block library in the Help Center.

Stay on top of what needs you most.

Each notification now carries more detail and a clear next step, so you can act without opening the record.

An Action needed view surfaces anything waiting on you, and you can filter, group, and clear it all in a click. The same inbox now powers your email and push notifications too.

Learn more in the Help Center.

All your data right where you need it.

• Relationship tabs are now tables. Filter, sort, aggregate columns, and edit inline from a record's relationship tabs. While you shape your own view, admins set the defaults everyone sees.

• Tabs are in the record drawer. The side drawer that opens when you click a record now shows the same tabs as the full page: Activity, Emails, Tasks, Calls, Files, and Notes.

For more on configuring record views, see the Help Center.

Keep up with everything we ship for developers.

It brings every change to the API, MCP, and SDK into one place. Follow new endpoints, version updates, and deprecations as they ship.

Subscribe to the Developer changelog.

• Turn off call recording yourself. Workspace admins can disable the call recorder from settings.

• Email protection you can see and control. Admins can see which domains are auto-protected and opt out, and the same blocklist rules now apply everywhere emails appear. See it in the Help Center.

• Tidier object slugs. Admins are warned when a custom slug clashes with a built-in object's default and can hand it over, and list slugs are now editable.

• Edit your app slugs. Developer account admins can now change the slugs of their existing apps themselves, without a support request.

• Show numbers as percentages. Format a number attribute as a percentage in table and kanban views.