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Staring at $24.99: swim & cover-ups

Swim and cover-up promotion from Bloomingdale's at $24.99, featuring Tommy Bahama, La Blanca, and J Valdi. Targets affluent seasonal shoppers. Employs strategic price anchoring—the specific $24.99 price point creates scarcity perception and drives impulse purchases. Multi-brand curation maximizes cross-discovery and average order value. Warm-weather seasonal timing captures peak shopping moments. Effective for conversion-focused spring/summer campaigns that balance immediate purchase urgency with brand-building through curated luxury partnerships and psychological pricing tactics.

Brand
Beauty at Bloomingdale's
Email type
Promotional
Language
en
Added
2026-04-17
Access
Free

Brand

Beauty at Bloomingdale's
brand

This template is displayed for design inspiration and research purposes only. All trademarks, logos, and content belong to Beauty at Bloomingdale's. Not affiliated with or endorsed by the original sender. Copyright policy

About this template

Swim and cover-up promotion from Bloomingdale's at $24.99, featuring Tommy Bahama, La Blanca, and J Valdi. Targets affluent seasonal shoppers. Employs strategic price anchoring—the specific $24.99 price point creates scarcity perception and drives impulse purchases. Multi-brand curation maximizes cross-discovery and average order value. Warm-weather seasonal timing captures peak shopping moments. Effective for conversion-focused spring/summer campaigns that balance immediate purchase urgency with brand-building through curated luxury partnerships and psychological pricing tactics.

Tags

#promotional#ecommerce#casual#modular#light#summer#shop_now#en#us#fashion

Preview

From Tommy Bahama, La Blanca, and J Valdi.
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
Bloomingdale's the outlet store
BEACH READY: | THE LATEST SWIM
STARTING AT $24.99 | FIND AN OUTLET STORE
TAKE 10% OFF almost ANY $100 PURCHASE
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Don't miss a thing! Add Bloomingdalesoutlets@outlets.bloomingdales.com to your address book.
© 2026 Bloomingdale's. 1000 Third Avenue New York, NY, 10022-3902, US.

SMS OUTLET OFFER:

Certain brand & designer exclusions may apply. Fragrance, cosmetics, luxury handbags, luxury shoes, luxury accessories and clearance are excluded from this offer. This offer cannot be combined with any other discount. Employees are not eligible for this offer. Please see a sales associate for details.

HOW BLOOMINGDALE'S OUTLETS BUY AND PRICE MERCHANDISE:
Many of our items are vendor closeouts or overruns, and the "compare at" price is based on the price of the item as originally offered in Bloomingdale's or other comparable stores. Other items were made specifically for Bloomingdale's the Outlet Store, and the "compare at" prices for those items are based on prices for comparable items offered in Bloomingdale's stores. Items sourced directly from our full line stores will have an original Bloomingdale's tag. Savings may not be based on actual sales. Intermediate markdowns may have been taken.

Please note that if you unsubscribe from bloomingdales.com marketing emails you may continue to receive certain transactional emails from Bloomingdale's regarding a purchase you made from Bloomingdale's (i.e.-E-receipts, shipping confirmation) or email alerts that you have signed up to receive from Citibank, N.A. (CBNA) regarding your Bloomingdale's Credit Account. To opt-out or change your communication preferences regarding your Credit Account visit My Bloomingdale's Credit Card and sign in to your account. Once signed in click Manage Credit Alerts.

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