KILIAN PARIS Welcome Email Template — Welcome to KILIAN PARIS

Preview

WELCOME TO KILIAN PARIS | You have just stepped into a world where perfume dares to break the rules. Where every creation is a statement: bold, sensual, unforgettable. Your welcome privilege: enjoy a complimentary 7.5ml perfume with your first order using the code WELCOME.

DELUXE MINIATURE 7.5ml perfume spray | INDULGE NOW | Inspired by the heritage of fine French spirits and a taste for beauty, KILIAN PARIS crafts refillable objects of desire, made to last... and made to leave a mark. | Here, provocation is an art. Audacity, a form of elegance. And the motto? Don't be shy.

DISCOVER THE ICONS | From forbidden florals to smokey decadence, each icon is a daring temptation waiting to be worn. Which will be the one to captivate you? | FIND YOURS

FROM DISCOVERY TO DEVOTION | Curate your personalized perfume set with a selection of five perfumes of your choice to explore. Redeem the set's price toward your favorite scent. | CHOOSE NOW

DO YOU LIKE SURPRISES? We would never miss a chance to raise a toast in your honor. Add your birthday to your account to enjoy your exclusive privileges. | ADD YOUR BIRTHDAY

YOUR PRIVILEGES | By joining the KILIAN PARIS world, you unlock: Early access to exclusive launches, Editorial content to deepen your signature, Exclusive samples and benefits.

Terms & Conditions | Privacy Policy | Corporate Statement

*Enter code WELCOME to receive a complimentary 7.5ml deluxe miniature with your first purchase at bykilian.com. Offer ends at 11:59 a.m. EST on April 11, 2026. Offer is only applicable to first-time subscribers to email updates on bykilian.com with an email address that has not been previously associated with a purchase on bykilian.com. While supplies last. Offer available to legal residents of the United States only. Applicable purchase amount does not include the purchase of Sample Discovery Set, e-gift cards; sales tax; shipping and handling fees; items noted as not eligible; items that are not in stock at the time of purchase; pending purchases or purchases made prior to the start of the offer or after the offer ends. Other exclusions may apply. Offer cannot be combined with any other offer. Limit of one offer code per person. All purchases are subject to bank authorization prior to processing. Only authorized purchases will be processed and shipped. We reserve the right to cancel any order due to unauthorized, altered, or ineligible use of offer and to modify or cancel this promotion due to system error or unforeseen problems. We reserve the right to substitute any free item offered with an item of equal or greater value. Offer is subject to change without notice. Other restrictions may apply.

Frequently asked questions

What type of email is this?

A welcome/onboarding email designed to introduce new subscribers to a luxury fragrance brand and incentivize their first purchase with a complimentary 7.5ml perfume sample.

What makes this welcome email effective for luxury brands?

It combines brand storytelling with a tangible first-order incentive (free sample) and personalization elements (birthday privileges, custom perfume selection) to build immediate engagement.

Can this template be reused for other fragrance brands?

Yes, the structure works for luxury beauty/fragrance onboarding, though the brand story section and specific product offerings would need customization.

Why request birthday information in a welcome email?

It enables future birthday-triggered promotions and personalized communication, increasing lifetime customer value beyond the initial purchase.

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