Free Shipping on Orders $50+ (or Free Ship-to-Store No Minimum)
Some Exclusions Apply | Limited Time
Free delivery on $50 minimum qualifying merchandise purchase. Valid for U.S. deliverable addresses only, excludes P.O. boxes. Oversized and additional fees may apply. This offer has no cash value and is not transferable. Offer cannot be used on prior purchases. Not available to corporate outfitters. This offer can be used in combination with other promotions. Cabela's reserves the right to exclude certain products from this promotion. Limited time only.
1 Terms Apply. Subject to credit approval. You will receive $20 in CLUB Points, redeemable with a purchase on your new card. Earn $20 in CLUB Points after making 5 purchases anywhere Mastercard is accepted within 30 days of account approval. Earn another $20 in CLUB Points after 5 more purchases in the same timeframe. After qualifying, points will be awarded within 60 days. Offer subject to change. The Bass Pro Shops and Cabela’s CLUB Cards are issued by Capital One, N.A.
2 Bass Pro Shops and Cabela’s Purchase APR: 9.99%. Other Purchases and Transfer APR: 19.49%, 22.99% or 30.49% variable APR, based on your creditworthiness. Cash Advance APR: 30.49% variable. Variable APRs as of 8/21/2026. Cash Advance Fee: greater of 5.0% of advance amount or $5. Promo Balance Transfer Fee: 3.0% of amount transferred.
3 Tier status is based on annual spend. Earn 3% by achieving Silver status. Silver status is earned by spending $10,000 annually on your CLUB card anywhere Mastercard is accepted. Earn 5% by achieving Black status. Black status is earned by spending $25,000 annually on your CLUB card anywhere Mastercard is accepted.
*For approved purchases made with your Bass Pro Shops or Cabela’s CLUB card. The Bass Pro Shops and Cabela’s CLUB cards issued by Capital One, N.A. pursuant to a license from Mastercard International Incorporated. The multiplier advertised for Gear Guide item(s) will be calculated by multiplying the advertised amount (e.g.3X) by your usual percentage of CLUB Points earned on Bass Pro Shops, Cabela’s and Mack's Prairie Wings purchases. Flat Dollar (e.g.$5 in points) and Percentage back points offers (e.g.10% in points) are in addition to your usual percentage of CLUB Points earned on Bass Pro Shops and Cabela’s purchases (2% for Classic cardholders; 3% for Silver cardholders; 5% for Black and Business cardholders). In some limited circumstances, points or discounts may not be applied at checkout, but may be applied within 60 days after the promotion ends. Prices are subject to change and typographical, photographic, and/or descriptive errors are subject to correction. Points are not earned on tax or shipping charges. Offers available on in-stock purchases at U.S. Bass Pro Shops, Cabela’s and Mack's Prairie Wings retail stores, online and by phone for Bass Pro Shops or Cabela’s. Bargain Cave® items excluded. Offer not valid on purchases made in Boat Centers.
†You agree to receive periodic marketing text messages from CABELAS at the wireless telephone number provided. No opt-in required for purchase. Message & data rates may apply. Texts will be sent using automated dialing technology to the wireless number you use to subscribe. Text HELP to 247365 for help. Text STOP to 247365 to opt-out. Details
A CLUB loyalty program email that combines tiered point rewards with member-exclusive discounts to encourage repeat purchases from outdoor retail customers.
How does the email drive purchase frequency?
It gamifies rewards with tiered points (up to $60 per cycle), offers free delivery on $50+ orders, and provides category-specific member pricing to create multiple conversion incentives.
What customer segments does this email target?
High-frequency outdoor enthusiasts in hunting, fishing, camping, and boating who are enrolled in Cabela's CLUB loyalty program.
Is this template reusable for other brands?
Yes, the tiered rewards + exclusive member-pricing model adapts well to loyalty programs in retail segments with multiple product categories and repeat-purchase customers.
