What type of email is this?

A time-limited promotional email for flash sales, cart abandonment recovery, inventory clearance, and customer reactivation campaigns.

How does the countdown timer drive conversions?

The visible 48-hour deadline creates urgency and scarcity psychology, compelling recipients to purchase immediately rather than delay.

What audience performs best with this template?

Engaged, purchase-intent customers and prior browsers with abandoned carts; most effective for seasonal promotions and inventory-clearance targeting.

Can the countdown and discount amounts be adjusted?

Yes; the timer duration and discount value are easily customizable, making this structure reusable across different products, seasons, and campaigns.

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OFFERS

EMAIL EXCLUSIVE - £14 OFF when you spend £35 or more across our entire range of flowers, plants, seeds, bulbs, shrubs, trees, fruit, vegetables & equipment. 48 HOURS TO GO!

We’ve hand-picked this offer especially for you, so shop via this exclusive deal and the more you spend the more you save! Choose from the discounts below and your saving will automatically be applied in the shopping basket.

£4 OFF when you spend £10

£8 OFF when you spend £20

£14 OFF when you spend £35

Remember, you can use it across our entire range of flowers, plants, seeds, bulbs, shrubs, trees, fruit, vegetables & equipment. The hardest part will be choosing what to treat yourself to!

Offer ends midnight, 17th May 2026. Your discount will be applied in your shopping basket. Excludes marketplace items. Normal delivery charges apply. Use order code TM_TN7067W

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Your offers cannot be used in conjunction with promotional vouchers or other promotional offers. Please note, savings and worth values are based on the equivalent of multiples of the cheapest pack size.

Regretfully we are unable to ship live plants to the following areas: HS, IV41-IV49, IV51, IV55-56, KW15-KW17, PA34, PA41-48, PA60-PA78, PA80, PH40-PH44, TR21-TR25, ZE1-ZE3. We are also unable to ship seeds or plants to EU countries and Northern Ireland.

We accept:

Thompson & Morgan, Poplar Lane,
Ipswich, Suffolk, IP8 3BU.
Company Registration Number: 358372.
VAT Registration Number: 637 8510 20 GB

Privacy Policy Terms of Business

Thompson & Morgan take your privacy very seriously. You can change your communications preferences with us at any time, by emailing us at ccare@thompson-morgan.com or calling our customer service team on 0333 400 0033. This email communication makes use of a "Clear Image" (gif) to track the results of the email campaign. If you wish to turn off this tracking for future emails, you can do so by turning off the images in the email itself. To find out exactly how we store and use the data you give us, please visit https://www.thompson-morgan.com/privacy

You're receiving this newsletter because you are registered to the Thompson & Morgan database.

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