What makes the £3 price point effective?

Aggressive psychological pricing removes purchase friction and creates immediate urgency, particularly effective for seasonal impulse buying in the garden category.

How does the design maximize average order value?

Mix-and-match customization psychology and 50+ color variety encourages multi-pack bundle selections and larger basket sizes from budget-conscious shoppers.

Who is this email designed for?

Budget-conscious gardeners and spring enthusiasts seeking affordable seasonal flowers with variety and customization options.

Can this template be reused for other products?

Yes, for any seasonal product promotion leveraging psychological pricing and customization bundling—seeds, plants, bulbs, or garden supplies.

Preview

Over 50 to choose from!

HOME

FLOWERS

VEGETABLES

OFFERS

EMAIL EXCLUSIVE OFFER! Add some colour to your garden with a variety of customer favourite tulip varieties! We've selected the best and the brightest to choose from to fill your garden with colour! NOW ONLY £3 A PACK!

Featuring superb weather resistance, these easy-to-grow tulip bulbs will reward you with fabulous flowers year after year.

Mix & Match Bulb Packs NOW £3 per pack!

Hurry, offer ends midnight, 16th August 2026 or while stocks last. Normal delivery charges apply. Use order code TM_TN7336W

EMAIL EXCLUSIVE | Shop more special offers

DISCOVER MORE | Shop more departments

GARDEN TIPS | Expert tips and advice

'How to' gardening guides

Seed sowing & growing guides

Gardening with children

Download our Gardening APP for FREE today:

Your offers cannot be used in conjunction with promotional vouchers or other promotional offers. Please note, savings and worth values are based on the equivalent of multiples of the cheapest pack size.

Regretfully we are unable to ship live plants to the following areas: HS, IV41-IV49, IV51, IV55-56, KW15-KW17, PA34, PA41-48, PA60-PA78, PA80, PH40-PH44, TR21-TR25, ZE1-ZE3. We are also unable to ship seeds or plants to EU countries and Northern Ireland.

We accept:

Thompson & Morgan, Poplar Lane,
Ipswich, Suffolk, IP8 3BU.
Company Registration Number: 358372.
VAT Registration Number: 637 8510 20 GB

Privacy Policy Terms of Business

Thompson & Morgan take your privacy very seriously. You can change your communications preferences with us at any time, by emailing us at ccare@thompson-morgan.com or calling our customer service team on 0333 400 0033. This email communication makes use of a "Clear Image" (gif) to track the results of the email campaign. If you wish to turn off this tracking for future emails, you can do so by turning off the images in the email itself. To find out exactly how we store and use the data you give us, please visit https://www.thompson-morgan.com/privacy

You're receiving this newsletter because you are registered to the Thompson & Morgan database.

Preview

Download our Gardening APP for FREE today:

More templates

Inside: Exclusive Online-Only Styles

Now live: wilko WOW Deals! 🤩

PJs, Pups & Popcorn 🍿🐾

Friday Feels Better With Savings 🎉

Frequently asked questions