What is the primary conversion strategy?

Aggressive £3 per-plant pricing combined with limited-time urgency and bulk discount options to appeal to both DIY gardeners and professional landscapers.

Who is the target audience?

Budget-conscious home gardeners, DIY enthusiasts, and professional landscapers planning seasonal plantings, border work, or landscape upgrades.

What makes this email design effective?

The extreme value positioning (£3), scarcity messaging, multi-use plant varieties (perennials, shrubs, climbers), and dual appeal to hobbyists and professionals.

Can this template be reused?

Yes, for seasonal plant sales, flash promotions, or other inventory-driven campaigns targeting gardening audiences where aggressive pricing drives volume.

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EXTRA 48 HOURS

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OFFERS

CUSTOMER FAVOURITE OFFER! Add some colour to your garden with over 1,100 customer favourite varieties of potted shrubs, perennials and climbers! We've selected the best and the brightest to choose from to fill your garden with colour! NOW ONLY £3 EACH!

Our range has something for every garden including clematis, buddlejas, hydrangeas, acers plus many more! Shop with us today to enjoy big savings and a spectacular garden display.

Mix & Match Shrubs, Potted Perennials & Climbers ONLY £3 EACH

Hurry, offer ends midnight, 22nd September 2026 or while stocks last. Normal delivery charges apply. Use order code TM_TN7415W

EMAIL EXCLUSIVE | Shop more special offers

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Your offers cannot be used in conjunction with promotional vouchers or other promotional offers. Please note, savings and worth values are based on the equivalent of multiples of the cheapest pack size.

Regretfully we are unable to ship live plants to the following areas: HS, IV41-IV49, IV51, IV55-56, KW15-KW17, PA34, PA41-48, PA60-PA78, PA80, PH40-PH44, TR21-TR25, ZE1-ZE3. We are also unable to ship seeds or plants to EU countries and Northern Ireland.

We accept:

Thompson & Morgan, Poplar Lane,
Ipswich, Suffolk, IP8 3BU.
Company Registration Number: 358372.
VAT Registration Number: 637 8510 20 GB

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Thompson & Morgan take your privacy very seriously. You can change your communications preferences with us at any time, by emailing us at ccare@thompson-morgan.com or calling our customer service team on 0333 400 0033. This email communication makes use of a "Clear Image" (gif) to track the results of the email campaign. If you wish to turn off this tracking for future emails, you can do so by turning off the images in the email itself. To find out exactly how we store and use the data you give us, please visit https://www.thompson-morgan.com/privacy

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