What type of email is this?

A flash sale promotional email combining extreme low-price anchoring (£3), a 24-hour purchase deadline, and 200+ product customization combinations to create purchase urgency.

What makes this design effective?

Multiple conversion drivers work together: the £3 price anchor overcomes hesitation, extensive customization options (200+ combinations) increase perceived value, and the 24-hour deadline creates scarcity urgency.

What products work well with this template?

Ideal for customizable or configurable products where inventory movement is important, especially in home improvement, lighting, and modular product categories.

Can this email template be reused?

Yes, it's effective for any flash sale on customizable products targeting price-sensitive audiences, particularly for inventory clearing and seasonal promotions.

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Over 200 to choose from

HOME

FLOWERS

VEGETABLES

OFFERS

EXCLUSIVE EMAIL OFFER – NEW LINES ADDED! Add some colour to your garden with over 200 customer favourite varieties! We've selected the best and the brightest to choose from to fill your garden with colour! NOW ONLY £3 A PACK!

Our range has something for every garden including irises, daffodils, tulips, alliums plus many more! Shop with us today to enjoy big savings and a spectacular garden display.

Mix & Match Bulb Packs NOW £3 per pack!

Hurry, offer ends midnight, 11th October 2026 or while stocks last. Normal delivery charges apply. Use order code TM_TN7505W

DISCOVER MORE | Shop more departments

GARDEN TIPS | Expert tips and advice

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Seed sowing & growing guides

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Your offers cannot be used in conjunction with promotional vouchers or other promotional offers. Please note, savings and worth values are based on the equivalent of multiples of the cheapest pack size.

Regretfully we are unable to ship live plants to the following areas: HS, IV41-IV49, IV51, IV55-56, KW15-KW17, PA34, PA41-48, PA60-PA78, PA80, PH40-PH44, TR21-TR25, ZE1-ZE3. We are also unable to ship seeds or plants to EU countries and Northern Ireland.

We accept:

Thompson & Morgan, Poplar Lane,
Ipswich, Suffolk, IP8 3BU.
Company Registration Number: 358372.
VAT Registration Number: 637 8510 20 GB

Privacy Policy Terms of Business

Thompson & Morgan take your privacy very seriously. You can change your communications preferences with us at any time, by emailing us at ccare@thompson-morgan.com or calling our customer service team on 0333 400 0033. This email communication makes use of a "Clear Image" (gif) to track the results of the email campaign. If you wish to turn off this tracking for future emails, you can do so by turning off the images in the email itself. To find out exactly how we store and use the data you give us, please visit https://www.thompson-morgan.com/privacy

You're receiving this newsletter because you are registered to the Thompson & Morgan database.

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