What makes this discount structure effective?

Pairing a headline-grabbing 60% discount with an ultra-low £5.99 entry point creates urgency while eliminating price barriers for budget-conscious shoppers.

Who is the target audience?

Budget-conscious shoppers and gift-givers looking for affordable flowers for occasions, anniversaries, and celebrations.

What psychological tactics drive conversions?

Time-limited urgency creates scarcity pressure, while the low entry price removes purchase friction and positions roses as accessible gifts rather than premium products.

Can this template be repurposed?

Yes, the structure works for seasonal or occasion-based product campaigns targeting price-sensitive buyers—substitute product category and discount levels as needed.

Preview

From ONLY £5.99 Each

HOME

FLOWERS

VEGETABLES

OFFERS

EXCLUSIVE EMAIL OFFER! Add roses to your gardening scheme for bursts of colour and fragrance throughout the season, with prices starting from just £5.99!

With a fantastic variety of colours, shapes and sizes, you're sure to find the perfect rose for your garden.

With over 70 to choose from, order now for the best choice from our stunning range this season. Your bare roots should be planted at the earliest opportunity following delivery. Once planted, they won’t stay in their dormant state for long! Above ground you won't see much happening, but the roots will be establishing ready for your rose to grow away quickly once the warmer weather arrives.

Mix & Match Roses – From Just ~~£15.99~~ £5.99 UP TO 60% OFF!

Hurry, offer ends midnight, 15th October 2026 or while stocks last. Normal delivery charges apply. Use order code TM_TN7526W

DISCOVER MORE | Shop more departments

GARDEN TIPS | Expert tips and advice

'How to' gardening guides

Seed sowing & growing guides

Gardening with children

Download our Gardening APP for FREE today:

Your offers cannot be used in conjunction with promotional vouchers or other promotional offers. Please note, savings and worth values are based on the equivalent of multiples of the cheapest pack size.

Regretfully we are unable to ship live plants to the following areas: HS, IV41-IV49, IV51, IV55-56, KW15-KW17, PA34, PA41-48, PA60-PA78, PA80, PH40-PH44, TR21-TR25, ZE1-ZE3. We are also unable to ship seeds or plants to EU countries and Northern Ireland.

We accept:

Thompson & Morgan, Poplar Lane,
Ipswich, Suffolk, IP8 3BU.
Company Registration Number: 358372.
VAT Registration Number: 637 8510 20 GB

Privacy Policy Terms of Business

Thompson & Morgan take your privacy very seriously. You can change your communications preferences with us at any time, by emailing us at ccare@thompson-morgan.com or calling our customer service team on 0333 400 0033. This email communication makes use of a "Clear Image" (gif) to track the results of the email campaign. If you wish to turn off this tracking for future emails, you can do so by turning off the images in the email itself. To find out exactly how we store and use the data you give us, please visit https://www.thompson-morgan.com/privacy

You're receiving this newsletter because you are registered to the Thompson & Morgan database.

Preview

Download our Gardening APP for FREE today:

More templates

Cashmere edit: C by Bloomingdale’s

PATEK PHILIPPE • HOLIDAY FRAGRANCES • LONGINES • DESIGNER GLASSES • BULOVA & MORE

New attachments for a powerhouse mixer.

Buttery. Breathable. Soft.

Frequently asked questions