Weekend deal extension — €300 discount to fitness customers impacted by technical checkout outage. Fitnesskoerier's recovery campaign includes:
- Countdown timer driving purchase urgency
- Bold 'PAK NU JE VOORDEEL' CTA button
- Navigation to vacation promotions and support
Empathy-focused strategy designed to re-engage outage-affected subscribers and convert abandoned transactions through limited-time offer positioning, time-sensitive messaging, and immediate-action incentives that drive quick customer decisions.
