Fall fragrance mega-sale: luxury brands at up to 80% off. Two distinct campaign angles designed for perfume enthusiasts:
- New Month New Scent: up to 75% off designer fragrances from Versace, YSL, Rayhaan, and iconic luxury brands
- New Arrivals Fragrances: up to 60% off niche scents from Byredo, BDK, Diptyque, and emerging labels
Benefits: free shipping on orders $100+, gender-segmented navigation. Email features stacked hero imagery, side-by-side product tiles with brand callouts, and urgency-driven "Deals Happening Now" headline. Targets luxury fragrance shoppers seeking premium scents at deep discounts.
