Receive 50% off most full price styles, 30% off most school uniform styles, 25% off most new arrivals, 60% off most swim two piece styles and 65% off most sale and clearance styles. Simply click any link in this e-mail and the Promotion Code and PIN will automatically be applied to your order. Or at checkout, manually enter the Promotion Code SUMMERSTEAL and PIN 1234.
Receive 50% off most full price styles, 30% off most school uniform styles, 25% off most new arrivals, 60% off most swim two piece styles and 65% off most sale and clearance online, in store or by phone and receive free standard shipping to most US addresses and Canadian addresses with a purchase of $50 or more online or by phone (Excludes buy more and save pricing, monogramming, gift boxing, gift cards, shipping, taxes, duties, Lands' End Business Outfitters purchases, and items are priced as marked). Promotions and products may vary in-store. Prices as marked in-store. Excludes clearance in-store. Discount will be applied at checkout. Free Shipping is based on order total after promotional discount has been applied. This offer has no cash value. Promotional savings may be deducted from returns. 5-7 business day delivery to most addresses. Offer valid through 11:59p.m. Central, July 18, 2026. Not valid on previous purchases or when combined with any other promotional offers.
This is an e-mail advertisement from Lands' End, Inc., 1 Lands' End Lane Dodgeville, Wisconsin 53595
Why does this email use two discount percentages (25% + 50%)?
Dual discounts increase perceived value and encourage larger orders. The tiered approach appeals to different buying motivations—new item collectors get 25% off new goods, while order-value-conscious shoppers focus on the 50% savings.
What role does scarcity play in this promotional email?
The "Get them before they're gone" messaging combined with seasonal collection framing creates time urgency. Since seasonal items naturally rotate out, this message feels authentic and motivates immediate action.
Can this template be adapted for non-fashion retailers?
Yes. The structure—stacking discounts + visual showcase + scarcity messaging—works for any limited-inventory promotion (electronics, home goods, consumables). Substitute seasonal collections with your product categories and adjust messaging accordingly.
