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$Lands\u2019 End$

SWIM WOMEN MEN PLUS KIDS HOME

Want to revisit your returning favorites?

Enjoy them 40% off

while they’re back in stock.

shop now

Limited one time use with promo code EMAIL4U and pin 9876.
Receive 40% off your order online or by phone (excludes School Uniform styles, buy more and save pricing, monogramming, gift boxing, gift cards, shipping, taxes, duties, Lands' End Business Outfitters purchases, and excluded items as marked). Plus, receive free standard shipping to most US addresses and Canadian addresses with a $50 purchase online or by phone. Promotions and products may vary in-store. Prices as marked in-store. Excludes clearance in-store. Discount will be applied at checkout. Free shipping is based on order total after promotional discount has been applied. This offer has no cash value. Promotional savings may be deducted from returns. 5-7 business day delivery to most addresses. Free standard shipping is valid on most orders shipped to US and Canada addresses only. Offer valid through 11:59 p.m. Central, May 31, 2026. Not valid on previous purchases or when combined with any other promotional offers.

1 Subject to credit approval. Offer is exclusive to Lands’ End® Visa® credit card holders enrolled in the Lands’ End® Credit Card Rewards program. Lands’ End purchases shipped outside of the U.S. and all other retailers that sell Lands’ End merchandise only earn 1 point per $1. This rewards program is provided by Lands’ End, and its terms may change at any time. For full Rewards Terms and Conditions, please see comenity.net/landsendvisa or comenity.net/landsendcard.

Lands’ End Visa® Credit Card Accounts are issued by Comenity Capital Bank pursuant to a license from Visa U.S.A. Inc. Visa is a registered trademark of Visa International Service Association and used under license.

Frequently asked questions

What is this email designed to accomplish?

This win-back email targets inactive customers by reminding them of previously available favorites now back in stock, using nostalgia and limited-time discounts to drive re-engagement and repeat purchases.

Why combine nostalgia messaging with scarcity urgency?

Nostalgia ('your favorites,' 'guess what's back') rebuilds emotional connection to the brand, while scarcity and time-sensitive discounts overcome procrastination, making the offer feel both personally relevant and urgent.

What makes the multi-category product display effective?

Showing multiple categories (Swim, Women, Men, Plus, Kids, Home) increases relevance for diverse customer segments, improving the likelihood that each recipient finds something matching their previous purchase history.

Can this template work for other brands?

Yes. The structure—nostalgia + inventory scarcity + discount—applies to any brand with rotating or returning inventory, especially in retail, apparel, seasonal goods, and home categories.

Preview

Want to revisit your returning favorites?

Enjoy them 40% off

while they’re back in stock.

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