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Mid Rise Sweet Wide Leg

Mid Rise Sweet Straight

Low Rise Flare

Super Low Rise Ultra Wide

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Seattle Premium Outlets

10600 Quil Ceda Blvd Suite 626

Tulalip, WA 98271

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Limited Time Very Lucky Person Event! Up to 50% Off Select Styles. Offer is valid from 12:01 AM PT, 6/17/2026 until 12:00 PM PT, 6/22/2026 in the US only. Offer is only valid at Luckybrand.com and Lucky Brand Retail stores. Offer is not valid at Lucky Brand Outlet stores. Discount is automatically applied at checkout. Offer excludes items marked as Discounts Do Not Apply on Luckybrand.com, and products marked as Excluded From Promotions in-store. Cannot be combined with other discounts, promotions, nor employee discounts. This offer does not apply to previous purchases, applicable taxes, nor shipping and handling. Returns of any portion of the purchase will require equal forfeiture of offer or amount equal to offer. Not redeemable for cash or cash equivalent. Offer is not transferable. Lucky Brand reserves the right to extend, modify, eliminate, or reduce this promotion at any time

By signing up via text, you agree to receive recurring automated marketing text messages (e.g. AI content, cart reminders) from Lucky Brand at the number you provide. Consent not a condition of purchase. We may share info with service providers per our Privacy Policy. Reply HELP for help & STOP to cancel. Msg frequency varies. Msg & data rates may apply. By signing up via text, you also agree to Lucky Brand's Terms & Privacy Policy.

Frequently asked questions

What type of email campaign is this?

A re-engagement campaign designed to reconnect with inactive subscribers by emphasizing brand heritage, premium quality, and emotional connection to denim fit and everyday versatility.

What makes this campaign effective at driving repeat purchases?

It combines emotional storytelling with lifestyle-driven positioning and targets seasonal wardrobe refresh moments when customers actively shop, while personalizing product narratives around fit and quality.

When should this email be sent?

During seasonal wardrobe transitions (spring/summer and fall/winter) when customers are most likely to refresh their denim wardrobe and respond to timely, relevant product messaging.

Can this re-engagement framework be reused for other product categories?

Yes. The approach of combining emotional storytelling, heritage messaging, and seasonal purchase targeting applies broadly to apparel and lifestyle products with premium positioning.

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