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Topped off. New tops, shirts & more. Shop Women's tops

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Novelty Mix Tank

Foldover Knit Tube Top

Sandwash Smocked Trim Tank

Crinkle Tie Tube Top

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**Limited Time Exclusive. Save An Extra 25% Off Your Purchase. Offer is valid from 12:01 AM PT, 4/10/2026 until 11:59 PM PT, 4/12/2026. Discount is automatically applied at checkout on Luckybrand.com. Exclusions apply. Offer is valid at Lucky Brand Retail stores and Lucky Brand Outlet stores with Promo Code LBE25. Please present this coupon to receive discount. Offer excludes sale styles and items marked as Discounts Do Not Apply on Luckybrand.com, and products marked as Excluded From Promotions in-store. This offer does not apply to gift cards, employee discounts, previous purchases, applicable taxes, nor shipping and handling. Returns of any portion of the purchase will require equal forfeiture of offer or amount equal to offer. Not redeemable for cash or cash equivalent. Offer is not transferable. Lucky Brand reserves the right to extend, modify, eliminate, or reduce this promotion at any time.

By signing up via text, you agree to receive recurring automated marketing text messages (e.g. AI content, cart reminders) from Lucky Brand at the number you provide. Consent not a condition of purchase. We may share info with service providers per our Privacy Policy. Reply HELP for help & STOP to cancel. Msg frequency varies. Msg & data rates may apply. By signing up via text, you also agree to Lucky Brand's Terms & Privacy Policy.

Frequently asked questions

What design elements make this email effective?

Multi-product image carousel, prominent call-to-action buttons for quick checkout, mobile-optimized responsive layout, and novelty-focused copy that emphasizes fresh seasonal inventory.

Can this template be adapted for other product categories?

Yes—the structure works for any product announcement emails. Swap product images, update the category name, and adjust promotional copy to match the product type.

What conversion strategy does this email use?

Combines visual product discovery through carousel imagery with urgency-driven copy and friction-reducing checkout buttons to encourage immediate purchases from style-conscious shoppers.

Who is the target audience?

Female shoppers interested in contemporary apparel, particularly those familiar with Lucky Brand's aesthetic and actively shopping for seasonal fashion updates.

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JEANS

WOMEN

MEN

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