*30% Off Denim. Offer is valid from 12:01 AM PT, 6/19/2026 until 11:59 PM PT, 6/26/2026 in the US only. Offer is only valid at Luckybrand.com and Lucky Brand Retail stores. Offer is not valid at Lucky Brand Outlet stores. Discount only applies to select styles. Online: Prices as marked. Offer excludes items marked as Discounts Do Not Apply on Luckybrand.com, and products marked as Excluded From Promotions in-store. Cannot be combined with other discounts, promotions, nor employee discounts. This offer does not apply to previous purchases, applicable taxes, nor shipping and handling. Returns of any portion of the purchase will require equal forfeiture of offer or amount equal to offer. Not redeemable for cash or cash equivalent. Offer is not transferable. Lucky Brand reserves the right to extend, modify, eliminate, or reduce this promotion at any time.
By signing up via text, you consent to receive recurring automated promotional and personalized marketing text messages (e.g. cart reminders) and alerts from the Program. Reply “HELP” for help and “STOP” to cancel to 44634. Msg frequency varies. Msg and data rates may apply. Must be at least 13 years of age. For additional Program information visit http://attn.tv/luckybrand/terms.html. The Program is governed by Lucky Brand’s Privacy Policy https://www.luckybrand.com/privacy-policy/privacy-policy.htmland the Messaging Privacy Policy at https://attnl.tv/p/7d9.
What makes this email's dual-incentive structure effective?
The 30% main discount captures attention while the 15% app-exclusive offer creates a secondary conversion path, incentivizing SMS opt-in and app downloads simultaneously.
How does this email convert browsers to opted-in subscribers?
It combines email promotion with SMS funnel mechanics—the secondary app discount incentivizes users to opt into SMS and download the app in a single customer journey.
Is this template reusable for other seasonal sales?
Yes, the dual-incentive structure and urgency messaging work for any flash sale, though discount tiers and product categories should be customized per brand and season.
Why is mobile responsiveness critical for this campaign?
SMS opt-in and app download flows happen primarily on mobile devices; responsive design ensures seamless funnel conversion from email click through app installation.
Lucky Brand Promotional Email Template — ON SALE! 30% Off De… | Templ8