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Limited Time Only—Shop & Save Now!

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Shop 30% off $150+

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Ultra Low Rise Lil Maggie Flare

Venice Burnout Long Sleeve Notch Neck Tee

Low Rise Flare

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Tulalip, WA 98271

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*Limited Time Take 30% off your order when you spend $150 or more on eligible items. Offer is valid from 12:01 AM PT, 10/8/2026 until 11:59 PM PT, 10/13/2026. Offer is valid online and in stores. One coupon per customer. Please present coupon code LKY30 in store to receive discount. Offer excludes sale styles and items marked as 'Discounts Do Not Apply' on Luckybrand.com, and products marked as 'Excluded From Promotion's in-store. Offer is Not combinable with Extra 25% off Email or SMS offers. This offer does not apply to gift cards, employee discounts, previous purchases, applicable taxes, nor shipping and handling. Returns of any portion of the purchase will require equal forfeiture of offer or amount equal to offer. Not redeemable for cash or cash equivalent. Offer is not transferable. Lucky Brand reserves the right to extend, modify, eliminate, or reduce this promotion at any time.

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Frequently asked questions

What is the primary purpose of this email?

To drive seasonal purchases and increase average order value by combining a new fall collection announcement with a time-limited 30% discount on orders over $150, timed for Friday-to-weekend shopping peaks.

Why is Friday timing strategic for this email?

Friday aligns with TGIF psychology and peak weekend shopping behavior, when customers are most likely to make discretionary purchases and plan weekend activities.

How does the $150 minimum order value threshold work?

The spending requirement encourages higher average order values by incentivizing customers to add items to reach the discount threshold, combining new product appeal with financial motivation.

Can this template be reused for other seasons or promotions?

Yes—the structure works for any seasonal or time-sensitive promotional email. Customize the discount percentage, product category, day/time urgency messaging, and collection name for different campaigns.

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JEANS

WOMEN

MEN

SALE

JEANS

WOMEN

MEN

SALE

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