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We lowered the price. That style you viewed is now on sale - but not for long. Shop Now

Venice Burnout Notch Neck Long Sleeve

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Baggy Linen Wide Leg Pant

363 Vintage Straight

223 Straight Coolmax Stretch Jean

410 Athletic Straight Coolmax Stretch Jean

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Limited Time Take Extra 30% off your order with code: VIP30 Offer is valid from 12:01 AM PT, 4/23/2026 until 11:59 PM PT, 5/3/2026. To redeem online, enter code VIP30 in the promo code box at checkout Offer excludes sale styles and items marked as 'Discounts Do Not Apply' on Luckybrand.com, and products marked as 'Excluded From Promotion's in-store. Offer is Not combinable with Extra 25% off Email or SMS offers. Offer is Not combinable with Extra 25% off Clearance. This offer does not apply to gift cards, employee discounts, previous purchases, applicable taxes, nor shipping and handling. Returns of any portion of the purchase will require equal forfeiture of offer or amount equal to offer. Not redeemable for cash or cash equivalent. Offer is not transferable. Lucky Brand reserves the right to extend, modify, eliminate, or reduce this promotion at any time.

By signing up via text, you agree to receive recurring automated marketing text messages (e.g. AI content, cart reminders) from Lucky Brand at the number you provide. Consent not a condition of purchase. We may share info with service providers per our Privacy Policy. Reply HELP for help & STOP to cancel. Msg frequency varies. Msg & data rates may apply. By signing up via text, you also agree to Lucky Brand's Terms & Privacy Policy.

Frequently asked questions

What type of email is this?

A limited-time product sale email designed to drive immediate purchases by promoting a specific item at discounted pricing to an existing customer list.

How does the email create urgency?

Through an exclamatory, time-sensitive subject line ('YES!'), limited-time discount framing, and multiple conversion CTAs that encourage immediate action during the promotional window.

Who is the target audience?

Existing Lucky Brand apparel customers interested in new season styles and responsive to limited-time promotional offers.

Can this template structure be reused?

Yes, the urgency-driven subject, product-specific messaging, and multi-CTA format works for other seasonal or limited-time product sales across different items and categories.

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JEANS

WOMEN

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JEANS

WOMEN

MEN

SALE

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