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Save 20% off I AM Patterns

20% off seasonal promo drives conversions for I AM Patterns' curated indie pattern collections by engaging design-conscious customers. Strategically targets style-conscious, fashion-forward shoppers actively seeking unique summer prints and bold aesthetic statements. Combines limited-time discount urgency with seasonal pattern curation and compelling copy to encourage immediate purchase action. 20% limited-time discount Curated summer collection Urgency-focused conversion messaging

Brand
Minerva
Email type
Promotional
Language
en
Added
2026-05-12
Access
Free

Brand

Minerva
brand

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About this template

20% off seasonal promo drives conversions for I AM Patterns' curated indie pattern collections by engaging design-conscious customers. Strategically targets style-conscious, fashion-forward shoppers actively seeking unique summer prints and bold aesthetic statements. Combines limited-time discount urgency with seasonal pattern curation and compelling copy to encourage immediate purchase action.
  • 20% limited-time discount
  • Curated summer collection
  • Urgency-focused conversion messaging

Tags

#promotional#casual#product_grid#light#summer#shop_now#en#us#fashion

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Top indie pattern picks for summer
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Save 20% off I AM Patterns








Sew up some chic, contemporary looks with 20% off all indie patterns from I AM. This stylish French brand designs patterns for women, men and kids that are packed with views and options, so you can create truly unique garments.








Use the code IAMONSALE to save 10% off all patterns from I AM, Craft Club members save 20%. Not a member? Join today!

I AM PATTERNS








*Offer ends Wednesday 13th May

knottygnome
PEARL BLOUSE
Jessica Waldegar
LOTUS TOP, DRESS & SKIRT
The Lunchtime Tailor
VALERIE JUMPSUIT
LejdiTea
MAGDALA TOP
paulcooper
MENS COLIBRI OVERALLS
Sewing Adventures in the Garden
PAN TOP
 


Top I AM patterns for summer







Get sewing for the new season, or your next beach getaway with these summer-ready patterns from I AM.

I AM PATTERNS
Minerva Core Range Sandwash Crushed Viscose Cupro Fabric Bright Pink







Sew up endless possibilities with the I AM Marty Shirt and Dress. Choose from a range of different collars, sleeves, button plackets, styles and lengths to create your perfect top or dress. Why not pair it with our Core Range Sandwashed Crushed Viscose Cupro?

MARTY SHIRT AND DRESS
I AM Paper Sewing Pattern Nout Sailor Trousers
Minerva Core Range 290gsm Soft Washed Denim Fabric Ice Blue







The I AM Nout Sailor Trousers are timeless ankle length, tapered trousers that are a super wardrobe addition for all year round. Choose our Core Range 290gsm Soft Washed Denim for a relaxed, spring style.

NOUT SAILOR TROUSERS
I AM Paper Sewing Pattern Daisy Jumpsuit
Minerva Core Range Stripe Cotton Seersucker Fabric Fuchsia







Get ready for the summer with the easy breezy style of the I AM Daisy Jumpsuit and our Core Range Stripe Cotton Seersucker.

DAISY JUMPSUIT
I AM Paper Sewing Pattern Angel T Shirt & Dress
Minerva Core Range Yarn Dyed Stripe Cotton Jersey Stretch Knit Fabric Jeans Blue







Sew up a comfy t-shirt or dress with the I AM Angel T-Shirt and our Core Range Yarn Dyed Stripe Cotton Jersey.

ANGEL T-SHIRT AND DRESS
 


How to fit the Poppy Dress



















In this video, Izzy shows you how to fit the Minerva Exclusive Poppy Dress, helping you get a comfortable, flattering result that is made to fit for your measurements. She’ll show you how to identify and make common fitting adjustments and how to work with bodice shaping and waist placement.

WATCH NOW
 
Join our May Challenge



Join our May #MyFaveFabric challenge









This month, we’re putting your favourite fabrics in the spotlight, with our May #MyFaveFabric challenge.










We want you to share your favourite fabric in your stash; whether it’s the fabric you’ve picked out for your next make, something that you’ve been too scared to cut into or even a fabric with a special meaning or memories attached to it.











Share a photo or video of your favourite fabric and tell us all about it and what you’d like to sew with it for a chance to win! Don’t forget to add the hashtag #MyFaveFabric for your entry to count.












10 lucky winners who enter our challenge will each win 3 metres of Minerva Exclusive EcoVero Viscose Challis in their choice of prints from our brand new Melissa Lowry Design collection, launching on 26th May.

FIND OUT MORE
 
Deadstock Crinkle Suiting Fabric Light Grey

Deadstock Crinkle Suiting - £4.99 a metre

In today’s Deal of the Day you can pick up this Deadstock Crinkle Suiting fabric for just £4.99 a metre.

There’s no code required and Craft Club members save an additional 10%.

GET THE DEAL
 
















Join the Minerva Craft Club






















With the Minerva Craft Club, you can save 10% off everything you order at Minerva for a whole year! That’s on top of sale prices and covers everything from fabric to patterns, threads and tools. What’s more, when you join, 10% of your subscription fee is given to charity.






















Find out more about the Minerva Craft Club and join today right here.

JOIN TODAY
 

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