What type of email is this?

An educational promotional email that teaches sewing techniques while introducing a product, positioning faux leather as a versatile material for intermediate to advanced sewers.

What makes this email effective for the sewing community?

It combines product information with actionable skill-building—professional techniques, trending designs, and finishing tips appeal to both hobbyists and professionals.

Can this template be reused for other products?

Yes, the structure (introduce material → teach techniques → share designs → demonstrate quality) works well for specialty fabrics and craft supplies targeting skill-focused makers.

What's the target audience?

Professional sewers and serious hobbyists seeking to expand their skills with premium materials and create high-quality handmade pieces.

Preview

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New Minerva Exclusive Faux Leather

Create stylish and durable bags, jackets, coats, skirts, accessories and more with our new Exclusive Faux Leather.

Water resistant and hard wearing, this heavy weight fabric (500gsm) still has a supple handle and a soft backing, making it a versatile choice for a huge range of projects. The smooth surface texture allows the bold colours and prints of our Exclusive designs to really shine and with over 2,000 designs to choose from, you can create truly one-of-a-kind pieces.

EXCLUSIVE FAUX LEATHER

Minerva Exclusive Melissa Lowry Trazos Florales Faux Leather POD Fabric

Minerva Exclusive Heliconia Halls Faux Leather POD Fabric Violet

Minerva Exclusive Ombre Gradient Faux Leather POD Fabric Sunburst

Minerva Exclusive Monstera Street Faux Leather POD Fabric Place

Top pattern picks for faux leather

Faux leather is a fantastic choice for a range of long-lasting and hardwearing makes, including bags, jackets, skirts, dresses and more. Discover some of our favourite patterns for faux leather below…

SHOP PATTERNS

Sallie Tomato Sewing Pattern Carrie Baguette Bag

SALLIE TOMATO CARRIE BAG

NOODLEHEAD COMPASS BAG

Cashmerette Sewing Pattern Canton Moto Jacket

CASHMERETTE CANTON JACKET

SIMPLICITY 8845

MCCALL’S 8149

Vikisews Sewing Pattern Arya Pinafore Dress

VIKISEWS ARYA PINAFORE

Top tips for sewing with faux leather

Thinking about sewing with faux leather but not sure where to start? In this tutorial, Jo shares 10 essential tips to help you sew this stylish and durable fabric with confidence. From choosing the right tools to achieving a professional finish, these practical techniques will make your next faux leather project much easier.

WATCH NOW

Save 40% off last chance viscose

Sew your summer wardrobe in soft and breathable viscose. Right now, you can save 40% off a huge range of viscose and viscose blend fabrics, but hurry! These fabrics won’t be around for long!

Use the code VISCOSESUMMER to save 30% off all end of line viscose fabrics, Craft Club members save 40%. Not a member? Join today!

SHOP THE SALE

*Offer ends Thursday 23rd July at midnight (BST)

Faux Leather PU Stretch Woven Bengaline Suiting Fabric Black

Faux Leather Bengaline - £3.99 a metre

In today’s Deal of the Day you can pick up this Faux Leather Stretch Woven Bengaline fabric for just £3.99 a metre.

There’s no code required and Craft Club members can save an additional 10%.

GET THE DEAL

Sample our Exclusive fabrics

If you want to get a feel for our Minerva Exclusive Print On Demand basecloths, you don't need to wait for a sample to be printed. With our Quick Ship Samples, you can get a feel for the look and touch of our Print On Demand fabric base cloths without waiting for printing.

These samples are in stock in our warehouse now and are approximately 10cm in length, cut across the full width of the fabric, so they are a great size to handle the fabric in person and assess the weight, handle, drape, structure, opacity, etc.

To keep it speedy, our Quick Ship Samples may showcase any print from our Minerva Exclusive range. If you want to see how a specific design prints on a given fabric, please select the Order Sample option from that designs product page instead.

QUICK SHIP SAMPLES

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Preview

Top tips for sewing with faux leather

Faux Leather Bengaline - £3.99 a metre

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Frequently asked questions