Gift card incentive promotion: Neiman Marcus drives customer purchases and acquisition with tiered, spend-based gift card rewards ($50–$500). Customers earn rewards proportional to spending level, accelerating average order value and customer loyalty. This promotional campaign combines direct monetary incentives with proven purchase acceleration tactics for conversion and customer acquisition results during peak shopping seasons and major promotional events.
- $50–$500 gift cards by purchase tier
- High-value transaction driver
- Peak season customer acquisition strategy