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Matt, take your rewards to the next level

Language: en
Added: 2026-04-01
Access: Free

Brand

My Pandora

brand

This template is displayed for design inspiration and research purposes only. All trademarks, logos, and content belong to My Pandora. Not affiliated with or endorsed by the original sender. Copyright policy

About this template

This loyalty program email expertly nudges existing members toward a higher rewards tier, driving immediate action. Tailored for jewelry consumers, it leverages aspirational messaging and exclusive benefits to encourage a crucial next purchase.

What it's for: Encouraging loyalty program members to upgrade tiers.
Who it's for: Current rewards members of a jewelry brand.
Tactic: Highlights tangible benefits like birthday treats, significant discounts (50% off Jewelry Care Kit), and sneak peeks at new collections to incentivize a qualifying purchase.

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Preview

You're almost at Silver

You're almost there! You've added your details – all that's left is to buy a piece of jewelry for even more rewards.

Once that's done, you'll jump to Silver. Say hello to a special birthday treat, 50% off our Jewelry Care Kit and sneak peeks at new collections.

Add some sparkle to your collection and level up to Silver.

New styles you'll love

10%

off your next buy

Expires on 04/18/2026

Don't sleep on your exclusive 10% off

There's still time to use your 10% off welcome gift before it expires. Simply find the Pandora pieces you've had your eye on, log in to your account and use your code at checkout – while you still can.

Level up to Silver

As a Silver member, you’ll get:

•	A birthday treat
	From us, to you: a 10% off birthday treat to celebrate your special day.

•	A Jewelry Care Kit
	Keep your collection shining bright with 50% off our Jewelry Care Kit.

•	Exclusive sneak peeks
	Get a members-only first look at new drops and upcoming collections.

Scan in store to earn and use rewards

0

points

Matt

Pink member

Scan in-store

My Pandora Terms and Conditions

*For full My Pandora terms and conditions, click here.

My Pandora Terms and Conditions

Pandora Jewelry LLC, 250 W. Pratt Street, Baltimore, MD 21201.

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Frequently asked questions

What type of email is this and what's its goal?: A loyalty tier-upgrade incentive email designed to encourage existing rewards members to make a qualifying purchase that advances them to the next tier level.
What makes this design effective for jewelry consumers?: It combines aspirational messaging (exclusive early access, VIP perks) with concrete incentives (50% discounts, birthday rewards) that appeal to both status and value in luxury purchasing.
Can this template be adapted for other loyalty programs?: Yes. The tier-upgrade framework is universally applicable. Customize the benefits to your category and loyalty structure while maintaining the warm, personalized tone.