Parachute Welcome Email Template — New here?

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Get 10% Off Your First Order With Code: FIRSTORDER102HZQLT2X

parachute, just landed a few new things, ICYMI, shop new arrivals

@parachutehome | #myparachutehome

help@parachutehome.com | Phone Appointment
Monday - Saturday 7am - 4pm PST

Visit Stores

Parachute

3576 Eastham Drive Culver City, CA 90232

*10% new customer discount valid while supplies last on the purchase of select full price items in Parachute stores and at parachutehome.com until 08-03-2026. To redeem online, enter code FIRSTORDER102HZQLT2X in the promo code box at checkout. Discount is applied at checkout in-store on eligible items. Cannot be applied to Sale Collection, third-party brand merchandise, Jake Arnold Collaboration, or the purchase of gift cards. Offer is not transferrable, cannot be redeemed for cash, or combined with any other offer. Valid in the US and Canada only. Terms are subject to change

^**Limited to orders shipping to the U.S. and U.S. P.O. boxes via standard shipping. Click here for details. Free shipping and handling valid on purchases made at parachutehome.com. Offer cannot be applied to previous purchases and cannot be redeemed for cash. Return requests must be made in accordance with our return policy. Select items are not returnable or may be subject to a restocking fee. Click here for return exclusions and policy details. Terms are subject to change.

Frequently asked questions

What's the primary purpose of this welcome email?

To establish immediate brand familiarity and encourage exploration by combining personalized onboarding with curated product discovery, setting a positive first impression for new customers.

How does the email balance brand storytelling with product discovery?

It uses warm personalization and brand narrative as the foundation, then showcases latest product arrivals as the main engagement driver, encouraging customers to explore offerings.

Is this template reusable for different product categories?

Yes, the structure (personalized greeting, brand story, curated product showcase, CTA) is modular and can be customized with different products, messaging, or categories for various customer segments.

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