Quince Promotional Email Template — Cashmere season just got…

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WEAR NOW, WANT FOREVER | SHOP BACK IN STOCK

Coveted cashmere, washable silk, and rich leather favorites have returned. Consider your fall wardrobe upgraded.

14K Gold Lab Grown Diamond Bezel Pave Tiny Huggies

Mongolian Cashmere Cropped Crew Cardigan

14K Gold Lab Grown Diamond Alternating Pear Tennis Necklace

100% Washable Silk Drawstring Wide Leg Pants

Italian Leather Handwoven Square Toe Ballet Flat

Lightweight Cotton Cashmere Link-Stitch Dolman Sweater

THE REASON THEY'RE LOVED | From exceptionally soft Mongolian cashmere to silk you can wash at home, there's a lot to love about how these pieces are made. | SHOP BACK IN STOCK

GOOD TASTE, DOWN TO A DETAIL | Beautifully made loafers, sculptural heels, and handbags that make even the simplest outfit feel intentional. | SHOP BACK IN STOCK

A LITTLE MORE BED APPEAL | Crisp organic cotton, relaxed European linen, and soft layers. All the makings of a beautifully layered bed. | SHOP BACK IN STOCK

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SUSTAINABLE LUXURY FOR ALL

We believe quality products can elevate your life. Especially when they're sustainably made and affordably priced.

FREE SHIPPING & 365-DAY RETURNS

Forget the shipping fees. Delivery is on us. Not feeling it? No worries! Returns are free and easy, and you have a full year to decide.

$20 REFERRAL REWARD

Share the love by referring a friend. When they make their first purchase, you’ll both get $20.

Frequently asked questions

Why does this email emphasize material quality over discounting?

Quince targets quality-conscious customers who value premium craftsmanship. Leading with what makes the cashmere special attracts the right audience and maintains luxury positioning without relying on price reductions.

How does limited-time messaging work for premium fashion?

For luxury items, scarcity creates urgency without discounting, encouraging quick purchases while protecting brand margins and premium brand perception.

Can this template be reused for other seasons and categories?

Yes—the structure applies to any seasonal collection launch. Simply swap the season and product while keeping the quality-first storytelling and limited-time urgency framing.

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