Quince Promotional Email Template — Sold-out styles are back

Preview

͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Luxury materials. Premium craftsmanship. The ones you've been waiting for are back.

Lightweight Cotton Cashmere Relaxed Sweater Tee

100% European Linen Short Sleeve Popover Top

Embroidered Cotton Ruffle Collar Long Sleeve Blouse

Best-in-class materials, thoughtful construction, and timeless style. The kind of quality that earns repeat wear.

100% European Linen Relaxed Long Sleeve Shirt

100% Organic Cotton Mesh-Stitch Button-Up Sweater Polo

Curved All-Weather Wicker Indoor/Outdoor Dining Chair

Oak and Performance Boucle Storage Bench

Sierra Curved Arm Sofa in Performance Basketweave

Stillman L Sectional in Performance Velvet

Ashford Deep Seat Sofa in Performance Chenille Linen Blend

Classic All-Weather Wicker Outdoor Lounge Chair

Sign up for texts

SUSTAINABLE LUXURY FOR ALL

We believe quality products can elevate your life. Especially when they're sustainably made and affordably priced.

FREE SHIPPING & 365-DAY RETURNS

Forget the shipping fees. Delivery is on us. Not feeling it? No worries! Returns are free and easy, and you have a full year to decide.

$20 REFERRAL REWARD

Share the love by referring a friend. When they make their first purchase, you’ll both get $20.

Frequently asked questions

What is the primary purpose of this email?

To re-engage customers, particularly wishlist watchers and lapsed subscribers, with premium fashion items that are now back in stock, using scarcity messaging and urgency to drive immediate purchases.

Why target wishlist watchers and lapsed customers specifically?

These segments have demonstrated prior interest in the products (wishlist) or previous engagement (lapsed customers), making them most likely to convert when items become available again.

How does scarcity messaging drive conversions in back-in-stock emails?

Scarcity creates urgency by implying limited availability, encouraging recipients to act quickly rather than defer, since the items were previously sold-out and could sell out again.

Can this template work for other brands?

Yes, this format is effective for any brand using inventory-driven marketing to re-engage customers during product restocks and availability windows, especially in fashion and consumer goods.

Preview

More templates

The Clearance Sale Just Got Better

UO Men’s · Essential Tops →

Only A Few Hours Left To Save 25%

HOURS LEFT For Extra 25% Off‼️

Frequently asked questions