What is TSV (Today's Special Value) and why does QVC feature it in this email?

TSV is QVC's exclusive daily featured product offer designed to create urgency and scarcity. Featuring it prominently incentivizes immediate purchase and positions the best deal.

How do installment payments and promo codes work together in this email?

The 5 Easy Pays option lowers purchase barriers by spreading costs, while the $15 first-time buyer code targets new customers. Together they reduce friction across segments.

Can this template structure be reused for other product categories?

Yes. The hero banner, 3-product grid, and seasonal sale block layout works for any category. QVC applies this pattern across beauty, home, fashion, and jewelry to maximize cross-selling.

Why is an image-heavy design critical for this email?

QVC's audience shops visually. High-quality product imagery with minimal text builds confidence and showcases the No Makeup Makeup aesthetic, which drives engagement with beauty shoppers.

QVC Promotional Email Template — No Makeup Makeup TSV® & 5 E…

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Plus, Deal Reveal Weekend

Laura Geller Kajal Eyeliner Trio

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*PROMO CODE OFFER DETAILS:
•This promo code is only available for a limited time, starting on 03/01/26 at Midnight ET and ending 03/31/26 at 11:59pm ET. This promo code may be used toward your future purchase from QVC® and applied using standard checkout. This promo code may be used for merchandise only, excluding gift card purchases, charitable contributions, Birkenstock, video games and video game accessories. This promo code may not be redeemed for cash and may not be used as payment on your QCard® or HSN Card account. This promo code is not valid at any QVC retail location and cannot be applied using Speed Buy® functionality. The promo code will be applied to your total transaction amount at checkout. Discount only applies to the first shipment of Auto-Delivery items. A minimum purchase of $35.00 USD, excluding shipping, handling, and applicable tax, is required. The promo code is not transferable. Valid for new customers only. Employees of QVC or any of its affiliates are not eligible for this offer. Limit of one promo code per transaction. Valid for one use only. Cannot be reused for cancelled or returned orders. If QVC determines that any purchase violated the terms of this offer, then QVC will be entitled to void the promo code issued in connection with such purchase without notice. Auto-Delivery customers are only eligible for one promo code. No additional promo codes will be sent in connection with any subsequent Auto-Delivery shipments. Offer not valid for items ordered on Waitlist. Auto-Delivery items and Advance Order items that are not ordered during the Promotional Period, but subsequently ship during the Promotional Period, are not eligible for this offer. QVC reserves the right to change or discontinue this program at any time, without prior notification. If any provision of these terms shall be unlawful or unenforceable, then that provision shall be deemed severable from the terms and shall not affect the validity or enforceability of any other provisions of the terms. Other restrictions may apply.

*See offer details on product page.

*Purchases subject to credit approval. This promo code may be used toward your purchase of the featured Today’s Special Value® (“Qualifying Items”) from QVC® using your QCard® or HSN Card from 12:00am ET on 2/1/26 to 11:59pm ET on 4/30/26. The promo code may not be redeemed for cash and may not be used as payment on your QCard or HSN Card account. The promo code is not transferable. Valid for select customers only. Employees of QVC or any of its affiliates are not eligible for this offer. Promo code can be used multiple times throughout offer period. Cannot be reused for cancelled or returned orders. If QVC determines that any purchase violated the terms of this offer, then QVC will be entitled to void the promo code issued in connection with such purchase without notice. Auto-Delivery customers are only eligible for one promo code. No additional promo codes will be sent in connection with any subsequent Auto-Delivery shipments. Offer not valid for items ordered on Waitlist. Auto-Delivery items and Advance Order items that are not ordered during the Promotional Period, but subsequently ship during the Promotional Period, are not eligible for this offer. QVC reserves the right to change or discontinue this offer at any time, without prior notification. If any provision of these terms shall be unlawful or unenforceable, then that provision shall be deemed severable from the terms and shall not affect the validity or enforceability of any other provisions of the terms. Other restrictions may apply.

Prices and show date & times are subject to change without notice. Quantities may be limited. Price(s) shown may not include shipping, handling or applicable sales tax.

General Terms of Use | Privacy Statement

©2026 QVC, Inc. The brand names, slogans, logos, service marks and other trademarks of QVC's goods, services and promotions belong exclusively to QVC Inc. and/or, ER Marks, Inc., its subsidiary companies, licensees and partners, and are protected from copying and simulation under national and international trademark and copyright laws and treaties throughout the world. All other product or brand names are trademarks of their respective owners.

QVC, Inc. is located at 1200 Wilson Drive, West Chester, PA 19380.

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