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80% of members buy less clothing

New member acquisition email for Rent the Runway's sustainable fashion rental service. Leads with powerful stat: "80% of members buy less clothing" to highlight cost savings and environmental impact. Key offer details: $65 entry price, 5 items per monthPremium designer brand accessSustainable alternative to fast fashion ownership Opens with striking stat to establish credibility and value proposition. Showcases curated styles visually and includes member testimonial to build trust. Simplifies onboarding decision for cost-conscious fashion enthusiasts seeking wardrobe flexibility without commitment.

Brand
Rent the Runway
Email type
Promotional
Language
en
Added
2026-05-20
Access
Free

Brand

Rent the Runway
brand

This template is displayed for design inspiration and research purposes only. All trademarks, logos, and content belong to Rent the Runway. Not affiliated with or endorsed by the original sender. Copyright policy

About this template

New member acquisition email for Rent the Runway's sustainable fashion rental service. Leads with powerful stat: "80% of members buy less clothing" to highlight cost savings and environmental impact. Key offer details:
  • $65 entry price, 5 items per month
  • Premium designer brand access
  • Sustainable alternative to fast fashion ownership
Opens with striking stat to establish credibility and value proposition. Showcases curated styles visually and includes member testimonial to build trust. Simplifies onboarding decision for cost-conscious fashion enthusiasts seeking wardrobe flexibility without commitment.

Tags

#promotional#ecommerce#warm#product_grid#light#summer#sign_up#en#us#fashion

Preview

Join now for just $65 | Rent the Runway gives you access to thousands of designer styles for less than the price of one. Finally, a closet that moves and grows with you, no matter what.
Rent, wear, repeat
5-items/month
Dressed for all your summer plans

Don’t know where to start? Hint:

I'm an image

Rachel Antonoff

I'm an image

Donna Morgan

I'm an image

BLANKNYC

I'm an image

Madewell

I'm an image

ba&sh

I'm an image

ALÉMAIS

Join Now
DOWNLOAD THE APP
DOWNLOAD THE APP

Rent the Runway | 10 Jay St | Brooklyn, NY 11201

© 2026 RENT THE RUNWAY, All Rights Reserved

Code reduces the price of ONE (1) RTR Membership for the first month of your Membership only, as follows: (A) to $64.50 (+tax) for 5-item full subscription closet (1st mo. only), (B) to $82 (+tax) for 10 items (1st mo. only), (C) to $112.00 (+tax) for 15 items (1st mo. only), (D) to $137.50 (+tax) for 20 items (1 mo. only) for qualifying new, rejoining and paused subscribers only. At the end of the promotional month, your RTR Membership will renew automatically each month at the then applicable membership price listed on Your Membership page (additional taxes and fees may apply). RTR Memberships can be paused or canceled at any time by visiting Manage Plans in Your Membership page. Qualifying subscribers selected by RTR in its sole discretion. Offer may be modified or cancelled at any time. Code must be redeemed by 5/27/26 at 3AM EST. any time.

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