Rent the Runway Promotional Email Template — ANOTHER wedding…

Preview

Save 30% on event rentals $60+ with code: PARTYSZN

RENT THE RUNWAY More than just a dress No dry cleaning, free backup sizes, and accessories—consider this your special occasion cheat code.Use code PARTYSZN

Free back-up size Every order comes with a free second size to ensure the perfect fit. Reserve Now

Discounted second style If you’re deciding between two styles, you can rent the second at a discount. Reserve Now

Complete the look Rent the perfect bag and jewelry, too. Reserve Now

Plan ahead When you find your perfect look for every holiday party, don’t wait. You can rent up to 4 months in advance! Reserve Now

Become a Member

Rent the Runway | 10 Jay St, Brooklyn, NY 11201

Code applies 30% off RTR Reserve rental orders totaling $60 or more, prior to the application of any discounts, fees, or taxes. Additional taxes and fees may also apply. Cannot be applied to purchase orders, Luxury Add-ons, PRO, memberships, existing orders, or other items for sale.

Code must be redeemed by 11/16/26 at 3:00 AM EDT. Cannot be combined with other offers unless otherwise noted and has no cash value. Enter code at checkout, additional terms apply. Codes that are auctioned, bartered, sold, obtained through unauthorized or illegitimate channels or not redeemed by the intended recipient may be void. Void where prohibited. Offer may be modified or canceled at any time.

Frequently asked questions

What customer segment does this email target?

Frequent event attendees managing multiple back-to-back occasions who need several outfit options without the burden of dry cleaning and alterations.

What are the key incentives offered?

30% discount on bookings $60+ (code PARTYSZN), free backup sizing for proper fit assurance, and no dry cleaning required, reducing friction for repeat rentals.

Why is the 'ANOTHER wedding?!' tone effective here?

It acknowledges the customer's specific pain point—consecutive events and outfit fatigue—with humor and empathy, making the product feel like the immediate solution.

Can this template be reused for other promotional periods?

Yes; the incentive structure and audience targeting work for any season with clustered events (holiday parties, spring weddings, summer galas) by updating the discount code and occasion theme.

Preview

More templates

Give them a reason to hit snooze

Don’t miss this week’s NEW styles →

Rachel Zoe's Guide to Holiday Gifting

A Few More Things to Add to Your Wishlist☃️🎁

Frequently asked questions