What's the primary conversion strategy?

Tiered product discounts combined with a free shipping threshold ($75+) incentivize bulk purchases and higher order values.

When should retailers use this email?

During seasonal entertaining campaigns, particularly around holidays and major hosting occasions when demand for entertaining essentials peaks.

Which products work best with this template?

Serveware, flatware, dinnerware, and other entertaining essentials that customers typically buy in volume for hosting events.

Is this template reusable across retailers?

Yes—the discount tier and shipping threshold structure applies to any entertaining or tableware retailer across multiple seasonal occasions.

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FREE SHIPPING ON ORDERS OVER $75*

Products

Cooking Classes

Sale

30% Off Sur la table Marble & Wood Entertaining

30% Off Sur la table Open Stock Specialty Flatware and Utensils

25% Off Nova Deruta Dinnerware Collection

25% Off Sur la table Chateau Glass Collection

Sur la table Cloud 12-Piece Dinnerware Set

Sur la table Acacia Wood Curved Serving Bowl, 12

Sur la table Scalloped Jute Placemat, Green

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Le Creuset Signature Deep Round Dutch Oven, 6.5 qt.	Sur la table Ratchet Mill	Le Creuset Buffet Casserole with Glass Lid, 3.5 qt.

Sur La Table Enameled Cast Iron Round Dutch Oven,...	Sur la table Lucent Reactive Glaze Pasta Bowl	Sur la table Lucent Reactive Glaze Pasta Bowl

UNLOCK $20 OFF* TEXT JOIN TO 23266

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FREE SHIPPING ON ORDERS OVER $75: Offer applies to ground shipping only for all orders placed on SurLaTable.com or through our catalog and with a merchandise total of $75 or more. Note: order subtotal must be $75 or more after any coupons or promotions are applied. Discount will automatically be applied at checkout. Valid for shipments bound to a single destination only within the continental United States. Gift cards, gift wrap, taxes, and prior purchases do not qualify toward the minimum purchase requirement, and offer cannot be applied to such items. Rush shipping and vendor shipping surcharges still apply. Additional shipping charges apply to AK, HI, Puerto Rico, U.S. Virgin Islands and Guam. No adjustments to prior purchases.

$20 OFF YOUR ORDER OVER $100 FOR JOINING TEXTS: Present your code at time of purchase in store or enter code at checkout online to receive this discount. Excludes sale and clearance (items with prices ending in 9 and 6), gift cards, prior purchases and gift-wrap. One-time use only. Cannot be combined with any other offers or discounts. Not redeemable for cash. Valid online and in stores. No adjustments to prior purchases. Hard good and cooking class purchases over $75 qualify for free shipping, and free shipping will automatically be applied to qualifying purchases when using code. Valid for shipments bound to a single destination only within the continental United States. Rush shipping and vendor shipping surcharges still apply. Other restrictions may apply. Additional shipping charges apply to AK, HI, Puerto Rico, U.S. Virgin Islands and Guam.

*Brand Exclusions Apply.

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