What are the main urgency tactics in this email?

Time-sensitive messaging (expires tonight), steep discount (up to 75% off), and a free shipping threshold ($75+) all work together to encourage immediate purchase.

How does this email use cross-selling?

Beyond the main cast iron offer, the email links to new products and cooking classes, giving customers additional ways to engage and increasing transaction value.

Can this template work for other product categories?

Yes. The flash sale structure with time-limited offer, discount incentive, shipping threshold, and cross-selling links is adaptable to any time-limited promotional campaign.

Preview

FREE SHIPPING ON ORDERS OVER $75*

New

Cooking Classes

Sale

Sur La Table Enameled Cast Iron Round Dutch Oven, 5 qt.

Sur La Table Enameled Cast Iron Skillet, 10

Sur La Table Enameled Cast Iron 5-Piece Set

Sur La Table Enameled Cast Iron Round Dutch Oven, 4 qt.

Sur La Table Enameled Cast Iron Grill Pan, 15

JUST FOR YOU

Sur La Table Ratchet Mill ★ 4.8	Sur La Table Glass Storage Containers, 10-Piece Set ★ 4.1	Sur La Table Ratchet Mill ★ 4.8

Breville Smart Oven Air Fryer Pro ★ 4.7	Sur La Table Carbon Steel Wok ★ 4	Sur La Table Spice Measuring Spoons, Set of 6 ★ 4.7

UNLOCK $20 OFF* TEXT JOIN TO 23266

My Account

Recipes

Gift Cards

Find Your Nearest Store

FREE SHIPPING ON ORDERS OVER $75: Offer applies to ground shipping only for all orders placed on SurLaTable.com or through our catalog and with a merchandise total of $75 or more. Note: order subtotal must be $75 or more after any coupons or promotions are applied. Discount will automatically be applied at checkout. Valid for shipments bound to a single destination only within the continental United States. Gift cards, gift wrap, taxes, and prior purchases do not qualify toward the minimum purchase requirement, and offer cannot be applied to such items. Rush shipping and vendor shipping surcharges still apply. Additional shipping charges apply to AK, HI, Puerto Rico, U.S. Virgin Islands and Guam. No adjustments to prior purchases.

$20 OFF YOUR ORDER OVER $100 FOR JOINING TEXTS: Present your code at time of purchase in store or enter code at checkout online to receive this discount. Excludes sale and clearance (items with prices ending in 9 and 6), gift cards, prior purchases and gift-wrap. One-time use only. Cannot be combined with any other offers or discounts. Not redeemable for cash. Valid online and in stores. No adjustments to prior purchases. Hard good and cooking class purchases over $75 qualify for free shipping, and free shipping will automatically be applied to qualifying purchases when using code. Valid for shipments bound to a single destination only within the continental United States. Rush shipping and vendor shipping surcharges still apply. Other restrictions may apply. Additional shipping charges apply to AK, HI, Puerto Rico, U.S. Virgin Islands and Guam. *Brand Exclusions Apply.

Preview

JUST FOR YOU

More templates

Few Hours Left: Extra 25% Off Sale Styles

Your early, exclusive look at fall

Tops That Turn Heads 👀

Halloween's cuter when you plan ahead

Frequently asked questions