Frequently asked questions

What is the primary purpose of this email?
The email's main purpose is to educate recipients that HSA/FSA funds can be used for home gym equipment and related health tech, often an overlooked spending category.
What types of products does the email highlight as HSA/FSA eligible?
The email highlights strength equipment (e.g., Tonal, Rogue Fitness), cardio equipment (e.g., Peloton, Hydrow), recovery tools (e.g., percussion massagers, infrared saunas), and tracking devices (e.g., Garmin, WHOOP, Levels).
How does this email encourage engagement with the products?
The email encourages engagement by listing specific brands, explaining the financial benefits of using pre-tax dollars, and featuring a 'health stack' from a CEO to provide a real-world example.
Truemed Promotional Email Template — Your HSA might cover a… | Templ8