What type of email is this?

A transactional system maintenance alert—it informs users of scheduled downtime, affected services, and action needed to minimize disruption to their activity.

What makes this notice effective at prompting action?

It combines urgency (specific date/time and limited window), clarity (lists exactly what's unavailable), and a clear CTA (complete purchases before the deadline).

Is this template reusable for other maintenance announcements?

Yes. The structure (when, what's unavailable, urgency, post-maintenance actions) works for any scheduled system downtime across products or services.

Why include the mandatory password reset requirement?

It's a security best practice post-maintenance—password resets protect accounts after system updates and mitigate any security risks from the upgrade process.

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Scheduled maintenance on 4th August at 23:59 CEST - a quick heads up

Email type: Announcement
Language: en
Added: 2026-08-02
Access: Free

Brand

UNIQLO

brand

This template is displayed for design inspiration and research purposes only. All trademarks, logos, and content belong to UNIQLO. Not affiliated with or endorsed by the original sender. Copyright policy

About this template

System maintenance alert for online shoppers and customers. Website downtime notification (4th August, 23:59 CEST, ~9 hours) disables orders, returns, and account access. Compels customers to complete purchases before the deadline. Explains service disruption, unavailable features, and mandatory post-maintenance security reset.

When: 4th August, 23:59 CEST (~9 hours)
What's unavailable: Orders, returns, account access
Action: Complete transactions before cutoff
Post-upgrade: Mandatory password reset for security

Preview

Hello,

We're writing to let you know that our website will be undergoing scheduled maintenance to upgrade systems.

When: From 23:59 CEST on 4th August. It will approximately last for 9 hours.

During this time you won't be able to:
• Place orders
• Register returns
• Access your account

If you have a return deadline approaching or an order you'd like to complete, please do so before 23:59 CEST on 4th August.

After maintenance: You'll be logged out and asked to log in again. You'll also be prompted to reset your password - for security reasons and to keep your account protected.

Thank you for your patience.

©UNIQLO CO. LTD. All rights reserved.

This email is sent by UNIQLO EUROPE LTD, a company registered in England and Wales (number 4845064), and whose registered address is at 103-113 Regent Street, London, W1B 4HL.
Privacy Policy

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Frequently asked questions

What type of email is this?: A transactional system maintenance alert—it informs users of scheduled downtime, affected services, and action needed to minimize disruption to their activity.
What makes this notice effective at prompting action?: It combines urgency (specific date/time and limited window), clarity (lists exactly what's unavailable), and a clear CTA (complete purchases before the deadline).
Is this template reusable for other maintenance announcements?: Yes. The structure (when, what's unavailable, urgency, post-maintenance actions) works for any scheduled system downtime across products or services.
Why include the mandatory password reset requirement?: It's a security best practice post-maintenance—password resets protect accounts after system updates and mitigate any security risks from the upgrade process.

UNIQLO Announcement Email Template — Scheduled maintenance o… | Templ8