Email marketing
cling-free micro rib tees to casual apparel shoppers across multiple silhouettes (layering tanks, crew necks, short and long-sleeve polos). Tiered discount strategy drives conversions: 40% off full-price styles as primary incentive, supplemented by swim offers (up to 70% off) and clearance deals (60-70% off) to capture varied price sensitivities.
- 40% off full-price micro rib tee styles
- Up to 70% off swimwear and clearance inventory
- Multiple silhouettes: tanks, crews, short and long polos