Tiered gift card promotion from luxury retailer Neiman Marcus offering $50–$500 rewards based on customer purchase amounts. Incentivizes spending through a structured, spend-based reward program designed to drive immediate sales and foster long-term customer loyalty among affluent shoppers. The tiered incentive structure motivates customers to increase purchase amounts to unlock progressively higher reward values.
- Spend-based tiered rewards
- Purchase-driven incentive
- Luxury customer targeting